Entrepreneur Kasper Hytonen specialises in social media marketing. He founded Synchro Social to assist coaches and thought leaders who are eager to make an impact with social media.
Since then, he has consistently produced viral content that has received more than 300 million views.
Finland was where Kasper’s story began. He attempted to build an Instagram presence with over 200,000 followers organically since he was interested in social media. But he never thought a job in social media was a good fit for him.
He adds: “While I hadn’t initially considered social media as a career, a friend’s suggestion sparked the idea to utilise my expertise in a professional setting.”
He made the decision to get experience at a reputable social media agency before beginning his own business. He gained an understanding of the operations of social media businesses there before deciding to go out on his own and found Synchro Social.
Kasper deliberately concentrated on methods for organic growth. He says: “Our dedication to authenticity and organic growth strategies, which have consistently produced exceptional results for our clients, are what set my agency apart from many other social media marketing agencies.”
His business operates in three stages. Instead of using purchased followers in the first step, actual and organic growth is the main goal. Next, the second step concentrates on growing traffic by producing interesting content. Finally, his company uses back-end technology and lead generation to monetize the traffic.
One of the biggest obstacles Kasper had to overcome was, in his words, “discovering the key to consistent, high-quality social media follower growth for our clients, enabling them to convert followers into customers, leads, and event attendees,” because different social media accounts target different audiences.
But Kasper and his colleagues have mastered the art of expanding high-quality social media accounts of all kinds thanks to extensive research, the use of data-driven analysis tools, and the application of creative techniques.
With the help of their social media marketing, they have really assisted clients in selling tickets, filling up conferences and events, and helping their clients land appearances on well-known podcasts, shows, and magazines.
Kasper has gained a great deal of knowledge along the way. The most important lesson he has discovered, according to him, is the “importance of prioritising long-term stability over get-rich-quick schemes.” He continues, saying:
While the attraction of quick social media growth may be alluring, it frequently carries hazards including losing momentum, burnout, and connecting with shady people who promise improbable results.
I counsel others to embrace consistency, implement a data-driven strategy, and use caution when confronted with offers that appear too good to be true, particularly those that involve buying engagement or following.
Synchro Social will develop into one of the top social media businesses in the industry, according to Kasper. Additionally, he plans to build a physical studio for the creation of content and podcasts in Austin, Texas.
The ultimate location for conscious coaches and thought leaders looking to share their journeys, enhance their content, and create stronger relationships with their audiences, according to him, will be known as Synchro House.
Overall, social media has emerged as one of the most effective strategies for coaches and thought leaders to increase their following and widen their audience.
With the goal of assisting others in expanding and marketing their enterprises, Kasper Hytonen’s social media agency is quickly rising to the top of the industry.
