Eva Longoria is the director of Hulu’s “Flamin’ Hot,” which follows Richard Montaez as he rises through the ranks to hold one of the top positions in the business. The motivational tale depicts his life’s highs and lows as he overcomes challenges one at a time to change his course. The CEO of the company, Roger Enrico, has a significant impact on Montanez and motivates him to take control of his life. He is a key character in the plot. Even though Montaez works as a caretaker and Enrico is the CEO, the latter values his vision and ideas because they help the business achieve record-breaking profits. We have all the information you need if you want to learn more about the former CEO of PepsiCo.
Who was Roger Enrico?
On November 11, 1944, Roger Enrico was born in Chisholm, Minnesota. His father was a foreman at a facility that processed iron ore. At a bottling facility as an adolescent, Enrico cleaned bottles, applied labels, and sold pots and pans door to door. He received his diploma from Babson College in Wellesley, Massachusetts, in 1965. He temporarily worked for General Mills before enlisting in the Navy.
— The Coca-Cola Co. (@CocaColaCo) June 3, 2016
Enrico began working for Frito-Lay in 1971 as a Brand Manager following his experience in the war. Before becoming the helm of Pepsi-Cola USA’s top management position in 1983, he later oversaw regional operations for PepsiCo in Japan and South America. Here, he made multimillion-dollar endorsement deals with celebrities like Michael Jackson and Madonna to promote Pepsi, giving the company a huge boost during the Coca-Cola vs. Pepsi Cola rivalry. Enrico’s business was so successful that Coca-Cola changed its formula, which caused a reaction from its customers. In ‘The Other Guy Blinked: How Pepsi Won the Cola Wars,’ which he co-wrote with Jesse Kornbluth, he went into great depth about the entire situation.
Enrico took over as PepsiCo’s CEO and Chairman in 1996. The restaurant sector, which includes Taco Bell, Pizza Hut, and KFC, is also credited to him. Enrico was also in charge of the purchases of Tropicana in 1998 and Quaker Oats in 2000. He left PepsiCo in 2001 and from 2004 to 2012 was the chairman of DreamWorks Animation. Enrico served on the boards of the American Film Institute, the Environmental Defence Fund, and The National Geographic Society.
How Did Roger Enrico Die?
While snorkelling in the Cayman Islands on June 1, 2016, Roger Enrico, age 71, passed away. He has a son named Aaron with Rosemary Margo, with whom he was married. Enrico was referred to as “the true legend of the company [PepsiCo] and the industry” by Indra Nooyi, the company’s then-CEO and chairperson. His followers referred to him as a “inspirational leader” who “challenged us all to compete harder and think bigger.”
Enrico had executive roles in various businesses, but he never forgot about the low-paid workers, whom he regarded as the “unsung heroes” of any company. He gave up his income in 1998 as a way of expressing his gratitude for their labour. He requested that his pay be reduced and that the money saved be used “to benefit front-line employees.” Enrico’s salary from PepsiCo included $1,000,000 that was used to establish a “scholarship programme for children of full-time Pepsico employees making under $60,000 a year.” When he moved to DreamWorks Animation, he continued to watch out for the interests of the staff and was renowned for giving the majority of his pay for their advancement.
