Halloween Kills was Peacock’s best non-live premiere to date, according to a recent statement from Comcast. The outcome is not very surprising given that Halloween Kills is the first blockbuster to stream at Peacock upon release. But now that Comcast has declared Halloween Kills a success, we can anticipate more films being streamed at Peacock at the same time they are released in theatres.
The CEO of Peacock, Brian Roberts, referred to Halloween Kills as the “No. 1 non-live event premiere in Peacock’s history,” according to The Hollywood Reporter. It’s safe to anticipate that Halloween Kills will turn out to be a successful case that helps to determine the future of the streaming service given that Comcast recorded a $520M loss on Peacock in its third-quarter earnings report.
The Black Phone, Jurassic World: Dominion, and Legally Blonde 3 are just a few of the highly anticipated 2022 releases that could arrive at Peacock on opening day. Comcast is unlikely to alter its release strategy for films like Sing two weeks prior to its release, but many other highly anticipated movies could. Peacock does require a boost to continue waging the streaming content warfare against Disney+, Netflix, and Paramount+, which are all pushing a lot of original material.
